Collect the herbs, process them and then sell the products? Unfortunately, its not quite as easy as that do you want to offer herbal courses or walks, or sell herbal salt or soap? All no problem - just as long as you consider certain important points when it comes to marketing. This book explains what you need to know about selling your own herbal products, and outlines the different legislation. Here youll find information on conducting herbal tours, walks, courses, the legal framework for marketing herbs, and also how to market herbs as pharmaceuticals, foodstuffs and cosmetics.

Rudi Beiser beschäftigt sich seit 40 Jahren mit Kräutern und Heilpflanzen. Er gibt regelmäßig Seminare zu Kräuteranbau, Wildkräuterküche und Pflanzenheilkunde, unter anderem auch in der renommierten Freiburger Heilpflanzenschule.