How to access the power and profitability of pro bono resources Savvy nonprofits use strategic management, marketing, technology, leadership to be competitive. With strapped budgets, many nonprofits cannot afford to pay for these resources. However, businesses are an often overlooked as an effective source of skilled professionals who can supply the needed skills. This book shares the acclaimed Taproot Foundation's pro bono best practices and shows nonprofit managers to apply them to their own unique challenges in a low-to-no-cost way. The author offers keys to identifying opportunities for using pro bono sources, recruiting pro bono resources, and managing pro bono projects effectively. * Reveals how a nonprofit can partner with a global corporations to further their mission in an effective and low-cost manner * Aaron Hurst is the president and founder of the Taproot Foundation who pioneered a new field in community investment and continually breaks new ground through its signature, catalytic programs designed for the emerging global pro bono marketplace * Gives nonprofit managers and staff the keys to identifying opportunities for using pro bono resources Taproot's Aaron Hurst offers a hands-on guide to managing and engaging pro bono resources directed at nonprofit organizations.

InhaltsangabeFigures, Tables, Exhibits, and Worksheets ix Preface xiii Aaron Hurst Acknowledgments xvii About the Taproot Foundation xix Introduction: Pro Bono 101 1 How to Use This Book 2 A Brief History of Pro Bono 4 Nonprofi t Pro Bono Use and Need Today 5 Making Pro Bono Work: Five Principles 10 Getting Started 14 Stage One: Scope Projects 17 Understanding Your Pro Bono Project Needs 20 Using a ToDo List to Identify Project Needs 21 Screening: Four Tests for Great Pro Bono Engagements 24 Scoping the Project and Building an Internal Team 31 Conducting a Pre-Mortem 40 Stage Two: Secure Resources 45 The World of Untapped Talent 47 Sources of Pro Bono 51 Identifying Potential Providers 78 Making an Ask 80 Typical Pro Bono Application 89 Stage Three: Manage Projects 95 Phase Zero: Preparing for Kickoff 100 Phase One: Kickoff 110 Phase Two: Discovery 119 Phase Three: Drafting 130 Phase Four: Delivery and Implementation 135 Phase Five: Evaluation and Celebration 138 Stage Four: Scale Projects 147 What Does It Mean to Be Powered by Pro Bono? 149 Level One: Beginner 154 Level Two: Practicing Pro Bono 155 Level Three: Organization-wide Adoption 160 Level Four: Powered by Pro Bono 182 Epilogue: Off into the Sunset. 195 Appendix A: Determining Your Multiyear Goals 199 Appendix B: Examples of Job Postings 201 Appendix C: Sample Liability Waiver 207 Appendix D: Example of a Submitted Application for Pro Bono Services 213 Appendix E: Sample Post-Mortem Template 217 Appendix F: Sample Post-Project Surveys 221 Appendix G: Identifying Your Core Competencies 229 Appendix H: Potential Pro Bono Projects 231 Notes 237 Index 244

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